Street Facing Signage Overhaul for Old Sturbridge Village
Project Type: Signage
Year: 2022
This was a cool one. I got to redesign and update pretty much all of the roadside signage leading to and around the Village. Over the years, some signs got updated while others didn't. Although the road signs were all relatively recent, they were a mismatch of design styles and branding. Once the communications department locked down a brand for the Village, I got to then apply it to all the road signage that we could find. Everything is now refreshed, unified, and more legible from the car.